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Leadership Profile

Brent Rosengren - Chief Client Officer

Brent Rosengren
Chief Client Officer

Contact Brent at
brosengren [at] brightwavemarketing [dot] com

As Chief Client Officer for BrightWave Marketing, Brent Rosengren is responsible for overseeing all clients' email marketing and digital targeted messaging programs. In this role, he ensures that BrightWave's clients receive exceptional service and strategic leadership to build programs that help them drive revenue, cut costs and build relationships with their customers. BrightWave's client roster includes such blue-chip clients as Affiliated Computer Service (A Xerox Company), Aflac, Chick-fil-A, Cox Business, Equifax, and Phillips 66.

Before joining BrightWave Marketing, Rosengren gained invaluable exposure to best practices and campaign successes through client-side email and partnership consumer marketing positions with WebMD and Southern Progress, a unit of Time Warner. Rosengren's experience, wealth of digital direct marketing knowledge and passion for email marketing in particular combine to create a perfect lead for BrightWave's client services team.

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Did You Know?

The average retailer can generate an additional $2.9 million annually by integrating cross- and up-sell messages into transactional email. - JupiterResearch (2009)

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2013 AMY Award Winner 2013 Atlanta Marketer of the Year Finalist 2012 Tech 200 Winner 2012 AMY Award Winner 2012 AIMA Award Finalist

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Testimonials

We understand the power of electronic communication and know BrightWave Marketing will deliver best in class components to our customer communication and interface for email and social media.
- Chris Passarell, Director of Marketing for RaceTrac Petroleum

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